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When Facebook Campaigns Actually Work: Betty White to Host SNL

by Robert Quigley | 4:38 pm, March 8th, 2010

As buzzy and new media coverage-friendly as Facebook campaigns can be, their track record for bringing about actual change is rather spotty: The online world tends to be set in its ways (see: the myriad as-yet unsuccessful Facebook campaigns to add an official “Unlike” button), but the outside world is slow to respond to Facebook petitions.

But now, score one little but sweet victory for Facebook campaigners: Delightful 88-year-old comedienne Betty White is going to host SNL, thanks in large measure to a Facebook petition called “Betty White to Host SNL (please?)!” with close to 500,000 fans.

People got the scoop:

When asked by PEOPLE, “Are you doing Saturday Night Live,” she answered, “Yes,” even if she remains perplexed by the groundswell of support.

“I don’t know why or how,” she says, “but it’s been wonderful.”

White didn’t offer any details about the SNL gig, and it remains unclear when she will appear – or what it will entail.

A mite lighter on detail than we might’ve hoped for, but still encouraging. R-Patz should be a happy man.

(People via Mashable)

  • http://dasglasperlenspiel.net Magister

    It may be sort of a crossover link, but I’m surprised that your sister site never linked or embedded the web “conversation” Diane Sawyer had with Betty White last month, where it was obvious that neither woman had actually seen the show.

    BTW: What makes it somewhat relevant to this post is that after Betty, Diane talks to the fellow who started the Facebook group.

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