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2010 FIFA World Cup

Fail Whale, Prank Parrot: World Cup Sets Record As Biggest Web Event Ever

It’s official. The 2010 World Cup is the biggest thing to ever happen to the internet, ever. According to Akamai.com’s Net Usage Index, net traffic on the first day of the World Cup surpassed the former leading event (Barack Obama‘s presidential election victory) by 30%.

Some of the inevitable consequences of this have been noticed by internet users. Twitter, for example, prone to hiccups on a good day, has been flying the Fail Whale to and fro.

The Globe & Mail reports on one strange side effect of the increase in traffic: a twitter campaign to save a rare Brazilian parrot. So rare, in fact, that does not actually exist.

Read on...

Google’s Nifty World Cup Easter Egg


The 2010 FIFA World Cup doesn’t officially kick off until Friday, June 11th, but it looks like Google is already ramping up for the games. If you search for the phrase ‘world cup’ on Google, in addition to returning a schedule of upcoming mascots and a notice as to which teams are playing in which groups, the usual “Goooooooooogle” at the bottom of the page is replaced with a more soccer-friendly “Gooooooooooal!”

But ‘World cup’ isn’t the only search that reveals this small Easter egg:

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