JetBlue wants to give you free Wi-Fi service during your flight starting next year. Well, it'll be free until the new service is installed on 30 JetBlue planes, which seems like a weird benchmark. Maybe that's why we're not running a major airline. Perhaps even more important than being free, JetBlue has set one very clear goal for the service, due to start in the first couple months of 2013: It must not suck. That would certainly set it apart from current in-flight Wi-Fi offerings, the bar for which is set so low that it is functionally a ditch.
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