Google TV: In the Works, Developer-Friendly
by Robert Quigley | 9:39 am, March 18th
After trying its hand at countless desktop, mobile, and web apps and products, Google has ambitions towards shaking up yet another, historically difficult frontier: television. According to the New York Times, Google is partnering up with Intel and Sony to develop Google TV, a new, Android OS-based platform with a Chrome browser (currently not supported by Android) and aspirations towards “mak[ing] it as easy for TV users to navigate Web applications … as it is to change the channel.” They’ve tapped Logitech to work on the peripherals.
Top-down attempts to hook up television with the web have not been especially successful in the past (see: MSN TV), and even Apple had what’s generally thought to be a clunker with its media-centric Apple TV, though TechCrunch’s MG Siegler thinks that Google TV could angry up Apple’s competitive spirit and revive its TV platform.
But the key idea behind Google TV isn’t so much “let’s figure out a way to bring the Web to your television set” so much as who would be doing a lot of the figuring: third-party developers.
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