Star Wars Yoga
by Robert Quigley | 8:52 am, July 26th
Who says that a healthy spine and obsessive geekery are mutually exclusive? Writer and comedian Matthew Latkewicz sure doesn’t, which is why he’s whipped up Star Wars Yoga, a series of postures and stretches inspired by the Star Wars series. In Latkewicz’s world, LucasArts’ marketing towards “overweight ‘geeks’ and ‘nerds’” has hit saturation, and so it turns to the next logical target market: Yuppies.
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